ROI Per $1 Spent
According to Litmus, every $1 of email marketing spend generates $36 of return. Qualified leads play a large part in a positive ROI.
Exceed Revenue Goals
56% of businesses are exceeding revenue goals due to effective lead generation efforts. Source: Finances Online.
Outsourcing lead generation is 33% more effective have internal lead generation (on average). Source: Fearless Competitor.